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IBM CMO Study: Understand Individuals Not Just Markets

Submitted by Chris Hambly on 26 October 2011 - 2:56pm

IBM have conducted a Chief Marketing Officier (CMO) study where 1,734 CMOs spanning 19 industries and 64


Why do you stop following a brand on facebook?

Submitted by Chris Hambly on 21 September 2011 - 3:28pm

Which aspect of a conference is most important for you?

Submitted by Chris Hambly on 22 May 2011 - 2:42pm